Taylor Swift’s 1989 (Taylor’s Version) Could Be the Biggest Album of 2023

In approximately six weeks, Taylor Swift is set to unveil her highly-anticipated album, “1989 (Taylor’s Version).” This re-recorded edition of her pop sensation is generating immense excitement among fans and the music industry alike. The question on everyone’s mind: can Swift achieve a million units in debut sales with a re-recorded album?

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Taylor’s Re-Recording Project

“1989 (Taylor’s Version)” marks the fourth installment in Swift’s ambitious project to re-record and re-release her first six full-length albums. The previous three re-recorded albums all debuted at No. 1 on the Billboard 200 albums chart, showcasing their increasing popularity with each release. Each subsequent album has surpassed the debut sales week of its predecessor, hinting at the potential success of “1989 (Taylor’s Version).”

Speak Now’s Grand Debut

The grandest debut among Swift’s re-recorded albums so far belongs to “Speak Now (Taylor’s Version),” which claimed the top spot on the Billboard 200 with 716,000 equivalent units. While this was an impressive start, it’s important to note that it fell short of the original version’s performance.

When Swift released the original “Speak Now” in 2010, it immediately soared to No. 1 on the Billboard 200, thanks to 1,047,000 copies sold. The re-recorded version, while also reaching No. 1, achieved this feat with just under 70% of the first edition’s first-week total.

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The Anticipation for “1989 (Taylor’s Version)”

In November 2014, “1989” climbed to No. 1 on the Billboard 200 with 1.287 million copies sold. If “1989 (Taylor’s Version)” follows the path of “Speak Now (Taylor’s Version),” it could potentially open with around 875,000 equivalent units. However, this estimation is based on past performances and doesn’t guarantee future results.

“1989” marked Swift’s largest debut on the Billboard 200 at the time, at least until her 2022 release, “Midnights,” hit No. 1 with over 1.5 million copies sold in its first week. Given the fondness for “1989,” which produced three Hot 100 No. 1 hits, it remains one of Swift’s most successful albums, generating exceptional anticipation for its re-recording.

Aiming for One Million

The big question now is whether “1989 (Taylor’s Version)” can reach the coveted one million equivalent units in debut sales. Achieving this milestone won’t be easy, and it will likely require a concerted effort on Swift’s part. Factors such as her promotional strategies, special edition vinyl copies, and more will play a crucial role in determining the final outcome.

While it seems certain that “1989 (Taylor’s Version)” will secure the No. 1 spot upon its release, a debut with at least three-quarters of a million units appears likely. However, crossing the one million mark, a feat that eludes most artists in the industry today, remains uncertain and will only be revealed in November when the first-week sales figures for “1989 (Taylor’s Version)” are published.

In conclusion, the re-recording project by Taylor Swift continues to captivate music enthusiasts, and “1989 (Taylor’s Version)” is poised to make a significant impact on the charts. Whether it attains the elusive one million debut units is a question that will keep fans and industry experts eagerly awaiting the album’s release.


  1. When will “1989 (Taylor’s Version)” be released? “1989 (Taylor’s Version)” is expected to be released in approximately six weeks.

  2. How many albums has Taylor Swift re-recorded so far? Taylor Swift has re-recorded three albums as part of her re-recording project.

  3. Which of Taylor Swift’s re-recorded albums had the largest debut? “Speak Now (Taylor’s Version)” had the largest debut among Taylor Swift’s re-recorded albums, with 716,000 equivalent units.

  4. What was the debut sales figure for the original “1989” album? The original “1989” album debuted with 1.287 million copies sold.

  5. Is it likely that “1989 (Taylor’s Version)” will reach one million equivalent units in debut sales? While it’s possible, achieving one million units in debut sales for “1989 (Taylor’s Version)” is uncertain and will depend on various factors.

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